Re:What the Fourth Industrial Revolution Looks Like
by HeyLaughingBoy on Tuesday April 14, 2015 @12:44PM
(#9375524)
You're both correct, but coming at it from different levels. Most manufacturing businesses build things for other manufacturing businesses. In that light, the producer's first care is the "consumer" because his consumer isn't a person; it's another business. As long as that other business is profitable, the guy upstream can get paid and that's his primary concern.
It's only once you get to the factories building actual "consumer goods" that you see the real concern over "who is going to buy this."
The funny thing is that I spend a lot of time on a forum mainly populated by owners of small factories and I see this come up from time to time. The guys (and they're mostly owners & workers at small manufacturing businesses) are concerned about too much automation having an impact on society, but by far their primary concern is making sure that they automate enough to stay in business and be profitable. After all, it's their kids being able to eat that they're going to be mainly concerned with.
No, this is not true, and it's pretty clear everywhere you look. If you're a producer, your first and foremost care is money, not your consumer. Sure, appealing to your customers is a good way to get that money, but it's not the only one. Why do you think that, to pick just one example, companies put so much malware on the computers they sell? Because they calculated that they can do something against their clients that yields extra profits but is not annoying enough for the clients to switch.
Customers are just a proxy for profits.