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Re:Amazon Dash Button by walterbell on Tuesday March 31, 2015 @11:44AM (#9297126)
It's excellent timing, no one knows if it's a "joke". Amazon gets coverage either way.
Re:Amazon Dash Button by jader201 on Tuesday March 31, 2015 @11:48AM (#9297179)
I guess, if your philosophy is "bad coverage is still coverage". But hasn't this happened with an Amazon product announcement before, and backfired? Amazon Echo comes to mind.

Not even sure that was around April fools, but my point is, bad coverage can, and has often, backfired.