The problem with other approaches is of course that you're relying on an American company to make security decisions based on what will get them sued and what is tailored for an average Joe. This usually results in any powerful functionality of those portable computers we have in our pockets being disabled.

And we already DO have OS that caters to that demographic - iOS. I'd like Android to move more in the direction of distinguishing itself apart from Apple way of doing things, not copying the same closed sandbox.