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Re:The Specialists: Franklin Barbecue by stackus on Friday March 13, 2015 @11:47PM (#9201478)
Franklins is tasty but what made it the mega-hit it is today is the wait times.

"I waited 2 hours yesterday."

"I waited 3 hours and they ran out of brisket!"

"I got up and in line before dawn and wasn't even 15th in line!"

People talk about the incredible wait times they or a friend have experienced and certainly someone else in the conversation or nearby has a similar story to share. It fuels a Frankslin's must be the absolute best kind of mythos.

Re:The Specialists: Franklin Barbecue by MBlume on Saturday March 14, 2015 @01:41AM (#9201659)
I think you might be getting something backwards somehow
Re:The Specialists: Franklin Barbecue by sukilot on Saturday March 14, 2015 @12:15PM (#9203080)
Not really, this is rather standard "exclusivity" marketing