Magic: How to launch a product so no one will ever use it again

Re:Magic: How to launch a product so no one will ever use it... by jjling on Monday February 23, 2015 @10:08AM (#9094643)

Don't worry. It's just their "minimal viable product". <-- Hate that, that phrase has become an excuse to ship/launch crap.

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Re:Magic: How to launch a product so no one will ever use it... by PeterWhittaker on Monday February 23, 2015 @10:46AM (#9094880)

Hmm, not sure it's an MVP - it lacks V.

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Re:Magic: How to launch a product so no one will ever use it... by t_7u_ol8 on Monday February 23, 2015 @10:55AM (#9094942)

If it creates buzz and makes money, it's viable. A few unsatisfied customers should be irrelevant in the greater scheme.

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Re:Magic: How to launch a product so no one will ever use it... by PeterWhittaker on Tuesday February 24, 2015 @07:26AM (#9100115)

So are we suggesting that we know the missing step?

  1. Build something
  2. ???
  3. Profit!

We're suggesting that it's

  1. Build something
  2. Reduce convenience, increase price, piss people off, but get press
  3. Profit!

???

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Re:Magic: How to launch a product so no one will ever use it... by EGreg on Monday February 23, 2015 @10:36AM (#9094822)

I think the MVP advice to startups is wrong. It is probably given by investors who would like to see many startups that fail fast and pick winners who survive the first round.

It should be MVP + metrics + quiet A/B testing and iteration for months before launch.

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Re:Magic: How to launch a product so no one will ever use it... by king_magic on Monday February 23, 2015 @10:31AM (#9094776)

I'd rather see someone try to release something new and get a few things wrong than have no one try to release anything at all until it's perfect.

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Re:Magic: How to launch a product so no one will ever use it... by imh on Monday February 23, 2015 @10:35AM (#9094807)

It's not about waiting until it's perfect, it's about waiting a little bit longer and focusing a bit more on the "viable" part of MVP.

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