Re:Yelp Buys Eat24 for $134M
by jdcryans on Tuesday February 10, 2015 @03:16PM
(#9029606)
Will it be the end of eat24's weekend coupons? When they started they were regularly giving 3-4 bucks per coupon. Now, I can't remember the last time it wasn't $2, apart from those times when they teamed up with other companies like Paypal and gave away $10. I'm actually surprised it went on for so long, seems like an expensive way to help retention.
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Re:Yelp Buys Eat24 for $134M
by turtlebits on Tuesday February 10, 2015 @06:05PM
(#9030515)
I talked to them once to get pricing and they wanted 12% of every order. I'm sure handing out coupons regularly isn't costing them much is worth more in boosting their ordering volume.