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A comment on Traditional watchmakers turn to smartwatches as Montblanc unveils the e-Strap.

Re:Traditional watchmakers turn to smartwatches as Montblanc... by aedifico on Sunday January 04, 2015 @08:40PM (#8836713)
This just makes my brain hurt. The actual cost of the technology involved is significantly less than the selling price.

While brand and marketing adds some value, I fail to see how it adds a 700%+ uptick in price.

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