My daughter is 5. She had zero screen time till she was 2. After that, it was a case by case basis. 5 minutes a day when she was 3 - which is one peppa pig episode. The only computer time she was allowed were for drawing using paint or Photoshop. At 4, on special occasions, she got to ask for a few YouTube videos - usually Dora, peppa pig, or something educational. She was also allowed to ask to watch the news, which she did sometimes. Her allowed TV time went up to 20 minutes a day, but she didn't know that- for her, it was either 2 peppa pig episodes or one yo gabba gabba. However, we did not make a big deal of increasing her screen time. We made a big deal about the fact that because she is 4, she now gets two bedtime stories. At 5, her screen time has not increased. But, if she is a really good girl, she can ask for 3 bedtime b stories. How's it working? Well, she isn't bothered about TV that much, she loves books and she knows ads are really about getting you to spend money. So I think she's on the right track.

I try my best to answer all her questions and encourage her to ask more. When I don't know the answer, she and I do the research together.

I think the approach is working really well and we're going to do the same with our one year old too.