News for hackers. Stuff that matters.

A comment on And if only 1% of those people....

Re:And if only 1% of those people... by callmeed on Sunday September 27, 2009 @10:55PM (#847647)
It's not really the point of this article but magazine advertising is by far the least effective type of marketing we've ever tried.

The prices are high and the circulation numbers you're quoted are rarely the actual number of people who will see your ad.

[ Parent | on HN ]
Re:And if only 1% of those people... by jacquesm on Monday September 28, 2009 @09:53AM (#848417)
Circulation numbers without returns are meaningless anyway, especially if the item is sold exclusively through news stands.
[ Parent | on HN ]