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A comment on Brand engagement is plummeting on Facebook. Parent comment

Re:Brand engagement is plummeting on Facebook by coralreef on Monday June 16, 2014 @03:03AM (#7897738)
"Likes" are like currency that is virtually free of cost, and I think the younger crowd has no problem giving away likes. They don't have the stigma / fear of spam, data mining, etc. that the HN crowd does.
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Re:Brand engagement is plummeting on Facebook by threeseed on Monday June 16, 2014 @05:10AM (#7898009)
Please even the HN/Technology crowds don't have a fear of spam, data mining etc.

Gmail, Google Search, Twitter, Facebook etc are all widely used.

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Re:Brand engagement is plummeting on Facebook by general_failure on Monday June 16, 2014 @09:47AM (#7898995)
For everyone, it comes down to convenience
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