Word Amy, like the design. Just seeing the screens in the header graphic alone give me more of an idea what the application actually does. Pictures that describe things are good. In the first design, I simply scanned all the bold text, had no idea what the product did, and closed the page.

I don't have a TV, but watched an episode of MythBusters at a hotel the other week, and they were polishing shit collected from the zoo. I think they were able to get some very shiny and polish shit out of the whole thing... so... polished shit is not a myth!

But, you have to agree, that all they had when they were done was shit that was shiny. :)

I guess they got the idea from the Japanese' kids' pastime of polishing mudballs? http://web-jpn.org/trends01/article/011005sci_r.html

I have had that link in my bookmarks bar forever, just to remind me what a crazy, unpredictable, irrational species we are.

wow, for a post talking about how "polishing shit simply gives you polished shit" this page sure looked pretty but had no content.

In the interest of not writing a 3,000-word essay all at once, I wrote Part 1 about what I see as the first step: analyzing the problem and setting the goals for a redesign.

What would you like more detail on, so I can improve Part 2?

Brilliant post and great improvement on the design. It is much easier to look at and absorb. This goes along with the intent of my comment on the "Eye candy is a critical business requirement" post.

http://news.ycombinator.com/item?id=781315