If you must, at least attempt to include accumulated value as part of the equation - so that "fake" costs that are actually investments appear as increases in company valuation. Of course, this still looks good for apple :-), but given the volatility of share prices and what that says about how easy it is to determine "value" it should be clear that the one thing these comparisons cant' be is clear.
The only thing Apple wins is the mindshare of relatively
wealthy (American) people and an enormous amount of
hedge and institutional fund investment.
So they're only dominating in terms of profit share in wealthy countries. And also in most if not all customer satisfaction and retention metrics. And also killing it at retail.But other than that, not dominating at all.
I hope I can achieve this level of non-domination in my lifetime. Seems pretty cushy.
Apple were doing well by profit share in the PC market in the early 1990s when they were as now a bigger company than MS. But because there were so many more PCs out there software developers and hardware manufacturers targeted MS not Apple and then when Apple machines were poor in the mid to late 1990s Apple almost disappeared.
If Android is, say, 80%+ of the market at some point and it's no longer worth making things for iOS Apple and Apple have a generation or two of stuff that isn't that good Apple could be in the same position as they were in the late 1990s and it's unlikely Jobs will be back again to save them.
[1] http://www.lambocars.com/lambonews/lamborghini_among_most_pr...
Lambo is profitable, evidently, but they have an absolutely miniscule share of the auto industry's profits.
Profits, profit margins, and profit share are related but really distinct things. I hope nobody lets you run a business!
they both catch fire!
I had a 2010 MBP go up in flames and an immediate colleague's one screen went phut and melted. Lambos do this too (google images)
Answers in order please.
In the PC market Apple is absolutely destroying all comers: 45% of the profit share in 2012. HP, Lenovo, Dell, Acer and Asus combine for the remaining 55%. (I couldn't find numbers for 2013) http://www.forbes.com/sites/timworstall/2013/04/18/apples-ma...
They're dominating similarly in the mobile market. http://www.businessinsider.com/apple-smartphone-profit-share...
I mean, if you want to say their products are crap - that's subjective and we can't argue that.
But if you don't think they're doing incredibly well in their key markets, that's diametrically opposed to the truth.