We're just getting started. Amazon Prime is not a social platform. Slide 5 is all about the web becoming social.
Re:Wanelo: The First Million Users
by treaclesmuggler on Monday March 24, 2014 @07:53PM
(#7462687)
It's a nice assertion you make that "Amazon prime is not social".
I find the opposite to be true.
Re:Wanelo: The First Million Users
by MicroBerto on Tuesday March 25, 2014 @08:17AM
(#7465344)
Yeah I wouldn't call it social in the 'growth hacking' sense... but it's certainly social in that it comes up in conversation nearly as often as Facebook or Twitter (in my non-tech circles).
Re:Wanelo: The First Million Users
by treaclesmuggler on Tuesday March 25, 2014 @02:47PM
(#7467940)
It's been around since the 1990s, so it's not "sexy".
Even though Amazon has been an important part of my own business for actually selling stuff, Amazon Prime has revolutionised the ability for small sellers to move volume (and solved the logistics hurdles), and Amazon's cloud computing is critical for tons of other startups to run their infrastructure--not to mention is being chosen by established players.
But, no, it's not "social".
It's basically a clever front for a ton of affiliate programs, which interests me because my startup does something similar. I just wouldn't go so far as to consider it the "YouTube of Shopping" (slide 5).
If anything, Amazon Prime belongs in that position on slide 5.