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A comment on Introducing Paper. Parent comment

Re:Introducing Paper by slig on Thursday January 30, 2014 @10:08AM (#7151005)
That was an interesting read, thanks. Do you know where else I can read about how ads works?
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Re:Introducing Paper by JonnieCache on Thursday January 30, 2014 @10:25AM (#7151095)
Well, TLP has a number of posts on the subject. Beware that he drinks a lot of rum though, and some of his posts are more lucid than others. These are good:

http://thelastpsychiatrist.com/2011/11/luxury_branding_the_f...

http://thelastpsychiatrist.com/2013/05/dove.html

http://thelastpsychiatrist.com/2013/09/real_men_want_to_drin...

Otherwise there's this documentary, with a more historical (and less rum-soaked) take on the subject:

https://en.wikipedia.org/wiki/The_Century_of_the_Self

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Re:Introducing Paper by slig on Thursday January 30, 2014 @10:51AM (#7151254)
Thank you!

I've been meaning to watch The Century of the Self for months, will definitely check out.

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