It's you, not the ad. The setup is 'I want X features at $Y','Yeah? OK, you find we'll reimburse you.' There is a Mac available at $Y, but not with the features she's committed to.

Some of their "required" features aren't well thought out. An intelligent consumer wouldn't insist on a car with 400 horsepower that costs less than $10,000. Yes, it is possible, if you are willing to sacrifice safety, gas mileage, product lifespan, and the ability to turn. There are well rounded laptops that run Windows and will serve consumers for years to come, but the bottom dollar "bargains" this campaign focuses on are only going to make consumers unhappy in a year or two.

Are you really that dense? The point is that if you were spending your own money you would choose the better value. (whether vista over mac os is a better value is another argument)