I completely agree. I thought it suspiciously akin to a play against "Sugar CRM", which is a much better name "Hey, did you enter that into Sugar?" If they're playing off a competitor's name, then someone should have coached them about how that practice usually leads to crappy names.

That said, it's open source, and might actually give someone the opportunity to perform an experiment I've been toying around with for years: Basically you release an open source product, fork it immediately and change nothing but the name, and see which version performs the best. Think of it like split-testing, but for the entire product.

That's an interesting perspective. There's some personal history of why I called it Fat Free CRM, but your point is well taken.

If I incorrectly assumed that you were just trying to differentiate from 'Sugar', then I apologize. It just seemed coincidental given the relatively few players in web-based CRM products (that I know of at least.)