Re:SEOmoz: My Startup Experience
by byrneseyeview on Sunday June 28, 2009 @01:57PM
(#677884)
Interesting. I figured the most likely explanation was that you were investing in growth. I just assumed you were more like McKinsey, less like Amazon.
$1,000 an hour! Definitely gives me something to shoot for! I've noticed that in my SEO work, too: the first 10% of the work (planning and strategy) seems to have many times the value of the next 90% (the research and implementation). It's just tough to charge wildly different amounts for the same person's time. I guess doing just that first 10% is a solid solution.
And yeah - our rates are $1,000 per hour, which helps moderate demand, but we rarely outsource anything (and even when we do, it's to other very high priced vendors). Strategic SEO (vs. the tactical keyword research, link building, site editing, etc.) requires lots of deep knowledge.