Re:Microsoft CEO Steve Ballmer to retire within 12 months
by dragontamer on Friday August 23, 2013 @12:06PM
(#6264419)
Mixed : Investment into Nook.
I'm still convinced that eReaders are a good future for distributing books. It isn't Microsoft's fault that the Nook is failing (Barnes and Noble need to pick up the slack), but I think its a good idea that Microsoft branches out into that distribution platform.
Its a Hail Mary pass to attempt to get into the eBooks market, but probably the best attempt that Microsoft could reasonably make. Actually, even if Nook ends up losing money for Microsoft, I'd argue it was a good move.
I'm still convinced that eReaders are a good future for distributing books. It isn't Microsoft's fault that the Nook is failing (Barnes and Noble need to pick up the slack), but I think its a good idea that Microsoft branches out into that distribution platform.
Its a Hail Mary pass to attempt to get into the eBooks market, but probably the best attempt that Microsoft could reasonably make. Actually, even if Nook ends up losing money for Microsoft, I'd argue it was a good move.