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A comment on The Psychology of Color in Marketing and Branding.

Re:The Psychology of Color in Marketing and Branding by WalterSear on Wednesday July 17, 2013 @01:20PM (#6058883)
Those pop-up 'OMG PLEZ LET US EMAIL U COOL TIPZ' interstitials always let me know how much the site owner knows about marketing and branding.
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Re:The Psychology of Color in Marketing and Branding by Ciotti on Wednesday July 17, 2013 @01:27PM (#6058926)
The fact that you think they don't work is even more revealing...
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Re:The Psychology of Color in Marketing and Branding by WalterSear on Wednesday July 17, 2013 @01:57PM (#6059111)
That depends on your metric of 'work'. By the same metric, buying email lists from spammers also 'works'.
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Re:The Psychology of Color in Marketing and Branding by zombio on Wednesday July 17, 2013 @02:42PM (#6059415)
How does getting people to voluntarily sign up to receive emails about a topic that interests them compare AT ALL to buying scraped emails?
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Re:The Psychology of Color in Marketing and Branding by Ciotti on Wednesday July 17, 2013 @02:36PM (#6059365)
You are wrong, and I don't mean to sound insulting but it seems like you are making these comments on theory and not on experience.

I have multiple sites with pop-ups that see outstanding open and click-through rates, it's not even close to the same thing as buying an email list (which doesn't work, as you pointed out).

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Re:The Psychology of Color in Marketing and Branding by hvass on Wednesday July 17, 2013 @02:56PM (#6059486)
On what are you basing this on? I know very knowledgeable marketers use them and I can guarantee you that if they were not performing they would have removed them.
[ Parent | on HN ]