News for hackers. Stuff that matters.
Re:5 Ways to Redesign the Movie Theater Experience. by pg on Thursday September 13, 2007 @11:57AM (#54255)
How about: don't run ads (except trailers) before films. It is so obnoxious to be forced to sit through an ad before something you're paying for. Especially in a theater. If an ad on TV bothers you, you can turn off the sound or go into the next room. If an ad in a newspaper or magazine bothers you, you can cover it or turn the page. But an ad in a theater you are getting shoved in your face no matter what.

Ads have a cost. People who think they can keep sticking more and more ads on things don't realize that they're gradually making whatever it is less attractive. But eventually you cross a line.

Re:5 Ways to Redesign the Movie Theater Experience. by far33d on Thursday September 13, 2007 @02:01PM (#54314)
The studios and theater owners punish the people who don't pirate films the most.

If you pay full price for a theater movie you have to sit through 15 minutes of ads and trailers.

If you pay full price for a DVD, you have to sit through the trailers (which you often can't fast forward) and a bunch of annoying FBI messages.

If you pirate the film, you see exactly what you want - a movie.

Re:5 Ways to Redesign the Movie Theater Experience. by irrelative on Thursday September 13, 2007 @12:53PM (#54285)
I'd say make trailers optional too. I personally don't care for them -- I generally only see movies that I've read about online or heard about from friends.

A lot of people do like trailers though -- maybe set the start time of the movie to be the actual time the movie starts, and then let people interested in the trailers come early? Or, maybe, have the trailers live up to their namesake and show them after the movie?

Maybe I'm in a minority -- do trailers bug anyone else?

Re:5 Ways to Redesign the Movie Theater Experience. by comatose_kid on Thursday September 13, 2007 @12:23PM (#54267)
A clean theatre would also be nice.