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Re:Sell it before you build it by dmix on Saturday March 28, 2009 @11:37PM (#537065)
There's another important step:

Drive customers to the site AND make sure they are the real market your targeting before taking their feedback.

Re:Sell it before you build it by jamesbritt on Tuesday March 31, 2009 @12:11AM (#539601)
Good points. I've "expressed interest" in a bazillion things, but I'm loath to part with money. I sign up for information announcements and beta sites because I'm simply curious about stuff, but I may not be a good customer when you get to the bottom line.