Re:Pitch Your Thing To Journalists – PR 101
by jacques_chester on Sunday March 10, 2013 @09:36PM
(#5354404)
The main rule to remember is that a journalist, even if they behave in a friendly manner, is not your friend.
Everything you say to a journalist is, by default, publishable. Stuff that is in a normal context clearly meant to be kept private is not private. The journalist will publish it if there's a good story.
So don't make lame jokes, they will be published. Don't waffle, it will be published. Before you talk to a journalist, know what you intend to say and say it. There's no obligation on you to do any more than that.
Everything you say to a journalist is, by default, publishable. Stuff that is in a normal context clearly meant to be kept private is not private. The journalist will publish it if there's a good story.
So don't make lame jokes, they will be published. Don't waffle, it will be published. Before you talk to a journalist, know what you intend to say and say it. There's no obligation on you to do any more than that.