As in, enthusiasts are the last people I would care if they could do something. I have seen enthusiast get over a 1000 miles from the tank of a Passat but I would not vilify anyone else who could not.
Having read a few stories on both sides of the issue, including Consumers Reports own issues with the range displays provided by the car its clear that this car is only for enthusiasts / first-adopters at this stage.
It has quirks, guess what, quirks don't cut it in the transportation business. People just expect things to work. If your gasoline powered car started up cold and said you had only ten miles range and twenty minutes later reported sixty would you just shrug it off?
It really comes across that Tesla has some work to do on accurately representing the potential range of the car at all times. Read the Consumer's report story to understand the confusion that they ran into, now tell me, what do we expect from a reporter who hasn't driven the car until the day he was writing the story?
http://news.consumerreports.org/cars/2013/02/tesla-model-s-w...
Edit: My gasoline car will sometimes show my tank as almost empty when I first turn it on, but over the next 10 minutes, will slowly but magically reveal much more gas in the tank. I don't think it's unacceptable to have any kinks whatsoever in a car... they're pretty common actually. It's just that we haven't yet learned to deal with these ones like we have with the gasoline ones.
This is so totally correct, and I don't get why Tesla isn't OK with that message. Even though it absolutely isn't right for everyone or every situation, they are still selling them as fast as they can make them. Mainstream problems are for mainstream products. They don't apply here.
Which is fine, if money were no object, I would have an electric city car for daily use as well as a big luxury car with heated seats and a huge gas tank when I wanted to go on road trips.
Meh, the segments cover every trip I take frequently on the west coast, and the same will be true on the east coast once I-95 is covered.