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Re:What the Maker’s Mark dilution debacle says about corpora... by kyllo on Monday February 18, 2013 @08:13PM (#5241988)
To save even more money? I don't know, I'm not saying it was a good idea. But the original reason they gave was growing "international demand" especially in Asia.

Anyway, the news channels are now reporting that they changed their mind and decided not to dilute Maker's after all. Probably because of the bad PR.

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