I have spent time on your site and it’s no less convoluted than loopnet, costar, or craigslist (and about 100 others). To me, 42Floors is a prime example of the recent startup mess. An over engineered site with too much funding that no one really needs.
Congrats on your enthusiasm and good luck with your pivot.
This isn't really about finding 'tech startups' a home, but rather that there's a chance that any new business starting up will need office space. And don't forget, current office-space tenants are going to start wondering why they're paying such inflated rates and the people across the way are paying 25-whatever% less for the same kinds of space.
Don't focus too much on new converts; think about everyone paying more for office space now than they need to.
And then something funny happened. We started helping tenants find spaces. Real tenants, spending real money. Landlords got paid and brokers took commissions. It's amazing how seeing the product work changes people's minds.
We're not all the way there yet, for sure. We've barely begun. But we have nearly every top landlord on board--representing hundreds of millions of square feet. We work with every top brokerage, sending them leads that they make money on. And most importantly, we continue to serve the tenant, doing everything possible to make this experience better for them.
But I don't need to try to convince anyone--just keep watching. We had absolutely nothing 12 months ago. Just watch to see what we accomplish in the next 12.