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A comment on The Death Knell of Digital Search.

Re:The Death Knell of Digital Search by weirdish on Tuesday November 10, 2026 @11:34AM (#50442693)
The thing about it is before Google killed search from a Product standpoint, they were killing search from a policy standpoint by rewarding SEO hackers and other junk behavior. It's been over 10 years now that most content returned from a google search is gigantic catch-all pages with sections like:

"What time is the football game on tonight? People often ask what time the football game is on tonight, and to find out what time the football game is on tonight. Tonight the football game is on at a time when the football game is on tonight".

People started to use LLMs for search because they actually return the desired content in a form the user wants to read. I unfortunately actually like AI mode because of this even if i recognize relying on AI summaries for search has its problems.

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Re:The Death Knell of Digital Search by cadamsdotcom on Tuesday November 10, 2026 @03:11PM (#50445646)
Neutrality and moderation are conflicting goals.

You can only scale moderation so far, and non-neutrality exposes you to liability (not moderating something can be construed as permitting it)

If Google really wanted they could've let us self moderate / let us install crowdsource block lists .. but I'm betting they decided against, as it'd help people block ad-funded sites their monopoly depends on.

[ Parent | on HN ]