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Re:Startup Tips From the Father of Gmail and FriendFeed by AndrewWarner on Tuesday February 24, 2009 @06:44PM (#493805)
Mike, I agree that virality can't be dismissed so quickly. Seems if you don't have that, the rest of your marketing has to work much harder.
Re:Startup Tips From the Father of Gmail and FriendFeed by smwhreyebelong on Tuesday February 24, 2009 @08:19PM (#493892)
I agree with Paul's point. Google's early growth was due to the product being superior and not because it had any sort of virality. I don't recall seeing any Google ads on TV/print/billboards yet soon everyone was talking about googling instead of searching the web.