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A comment on Sale pricing on Steam games: 50% off = 3000% increase in sales.

Re:Sale pricing on Steam games: 50% off = 3000% increase in ... by earl on Friday February 20, 2009 @05:55AM (#488571)
That's a pretty remarkable price elasticity of demand, and it kind of makes me wonder about the rationality of the purchasers. If a game costs $50, a 25% cut merely saves you $12.50 -- that is enough to more than double revenue? Odd.
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Re:Sale pricing on Steam games: 50% off = 3000% increase in ... by ovi256 on Friday February 20, 2009 @08:47AM (#488656)
It was a special case, as the "Left for Dead" sale was featured on major online social news outlets. So i think it is not at all representative for the general case. But the article contains data about the general case, and they are encouraging : 50 percent sale = 320 percent increase in sales.
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