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Re:Microsoft: We've sold 40 million Windows 8 licenses to date by guygurari on Wednesday November 28, 2012 @06:58PM (#4845539)
As far as I know that is an upgrade price, which you can only get if you already own a legitimate copy of a previous version.
Re:Microsoft: We've sold 40 million Windows 8 licenses to date by kyriakos on Thursday November 29, 2012 @04:39PM (#4850426)
I do have Windows Vista OEM licenses which give me the right to upgrade to 8, just no windows 7 licenses which i used to run 'illegally'.

But I believe Microsoft knows what they are doing, cause the upgrade assistance does not check if you are running a legit version. It either means they were too trusting that users will be running legit versions before upgrading or it means that they deliberately left this hole in order to get a revenue from users who would otherwise just install a pirated version of their new OS.

Re:Microsoft: We've sold 40 million Windows 8 licenses to date by chc on Thursday November 29, 2012 @03:39AM (#4846800)
The non-upgrade price is lower too unless I badly misremember how much Windows 7 went for.