It's called fashion. You know, what everyone does to differentiate themselves from the herd.
This were precisely my first thoughts about the overhaul. But you'd have to agree that the newer layout definitely looks refreshing on all platforms except at Google where people took some time to come to terms with the changes.
Re:Welcome to the new eBay
by cheneytsai on Thursday October 11, 2012 @05:21AM
(#4640104)
I believe Ebay and Microsoft actually hired the same agency to do their redesign.
And their homepage is shockingly similar to Amazon's:
http://cl.ly/image/2Z0w3q0G1g0y
> I'm not a designer
Yet you attempt to critique using phrases like "sleek" and "clean".
Why is that problem? Just because someone wouldn't define their job or profession as designer doesn't mean they can't have opinions.
This logo looks like a first iteration in their redesigning process.
They're going for "clean" but to me it's starting to look a little bland.