Re:Ford kills the All-Electric F-150
by interestpiqued on Wednesday December 17, 2025 @01:23PM
(#46303381)
I mean I don’t doubt that marketing has some positive return for anyone selling something. But are they marketing me to buy a truck or to buy their truck. There’s a huge distinction.
Pickup trucks are popular in the US and the Americas broadly where they are heavily marketed. Pickup trucks are less popular in places where they are not marketed as heavily. Even outside the auto industry, there is a general consensus that marketing works. Make of that observation what you will.