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A comment on A Letter from Tim Cook on Maps. Parent comment

Re:A Letter from Tim Cook on Maps by bproper on Friday September 28, 2012 @12:26PM (#4586341)
Google was not going to give them turn-by-turn and they didn't want to keep falling behind. The only choice was to pull off the band-aid, release an inferior service, and then improve it with the help of users.
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Re:A Letter from Tim Cook on Maps by azakai on Friday September 28, 2012 @01:12PM (#4586589)
Yes, exactly. I'm not sure why some people think this is still a mystery - Apple's negotiation with Google on adding features like turn-by-turn navigation to iOS maps failed (we don't know who if anyone was at fault, but it is reasonable to assume Google would be cautious about adding a powerful feature to the main competitor of Android).
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Re:A Letter from Tim Cook on Maps by eco on Friday September 28, 2012 @03:44PM (#4587429)
My understanding is that negotiations broke down because Apple wanted turn-by-turn navigation but in exchange Google wanting more branding and Latitude integration.

http://allthingsd.com/20120926/apple-google-maps-talks-crash...

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