Re:I analyzed 200 e-commerce sites and found 73% of their tr...
by paulcole on Wednesday October 15, 2025 @05:44PM
(#45598700)
The ad spend itself is not the issue.
I am fine with spending $10,000 on ads (or whatever amount).
The issue is that when I know $5,000 of it was spent on clicks that had 0% chance to convert. For every fraudulent click I can block/prevent that is one more click that can be made by a real person who may actually make a purchase.
I am fine with spending $10,000 on ads (or whatever amount).
The issue is that when I know $5,000 of it was spent on clicks that had 0% chance to convert. For every fraudulent click I can block/prevent that is one more click that can be made by a real person who may actually make a purchase.