Re:California law forces Netflix, Hulu to turn down ad volumes
by wingspar on Tuesday October 07, 2025 @09:33AM
(#45502864)
I think that is bumping into the standard three-act structure common in fictional narratives.
Re:California law forces Netflix, Hulu to turn down ad volumes
by rkomorn on Tuesday October 07, 2025 @09:38AM
(#45502939)
Maybe if you consider that the "three-act" structure is forced onto 20 and 40 minute runtime shows at precise time windows.
What I'm talking about is far less visible, if at all, in adless 60-minute runtime episodes.
Edit: and "what I'm talking about" is clear before-the-ad cliffhangers with after-the-ad "rewards" in the form of events that advance the plot.
Tension somewhere between the usual ad boundaries? Nothing's happening. Tension near the 7 or 10 minute boundaries (depending on 30 or 60 minute shows)? Something's gonna happen.
It makes TV shows predictable even when watched on an ad-free platform.