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A comment on New advertising initiative aims to evade ad blockers: IAB's Trusted Server.

Re:New advertising initiative aims to evade ad blockers: IAB... by mikestew on Thursday September 25, 2025 @11:03AM (#45373518)
Browser loads publisher’s HTML containing ad slots with JavaScript tags

And now my privacy-respecting browser knows where the ads live and blocks them? I’m just not seeing how this isn’t round 428 of Ad Blockers: Cat-and-Mouse Boogaloo.

[ Parent | on HN ]
Re:New advertising initiative aims to evade ad blockers: IAB... by general1465 on Thursday September 25, 2025 @11:45AM (#45374245)
I think that ad people have no idea how ad blocking works. Otherwise why would they come with such non-solution?
[ Parent | on HN ]