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A comment on In a first, Google has released data on how much energy an AI prompt uses. Parent comment

Re:In a first, Google has released data on how much energy a... by mvieira38 on Thursday August 21, 2025 @11:15AM (#44973844)
At that point was Google already using deep learning for search? I'd guess the number fluctuated a bit during the rollout of this kind of feature
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Re:In a first, Google has released data on how much energy a... by gcr on Thursday August 21, 2025 @11:23AM (#44973935)
Google was not using deep learning for search in 2011. Deep learning as a concept didn't really take off until AlexNet in 2012 anyway.

Various ML "learn-to-rank" tooling was in use at Google for a while, but incorporating document embedding vectors w/ ANN search into the ranking function probably happened over the course of 2018-2021 [1], I think. Generative AI only started appearing in ordinary search results in 2024.

1: https://cloud.google.com/blog/topics/developers-practitioner...

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