First time learning that scraping and training on data that they have often been explicitly disallowed to obtain for free or for that purpose by the rights holders is "fundamental to how LLMs work". If not, then there is no reason those who gathered the information wouldn't stand to profit by selling LLMs this data.
Gathering that knowledge is work, and if anyone should capture that value, it's the people doing the work. Seeing bug tech slurp it all up, insert inself in the middle and capture all the value is heartbreaking.
I hate that AI is destroying the economics of the independent web, and people cheer for it because they landed on Forbes one too many times. It's insulting to all the people who did their job right, and still get their work slurped up by an uncaring corporation with no way to stop them.
We will get the web that we deserve.
I don't think there is any reason they couldn't do that
I wonder how many people will decide to just stop sharing technical knowledge because of that, and how much we will lose because of it.
Eg: instead of writing a blog post, you'll submit a knowledge article to an AI provider and that'll go into the AI's training set and it'll know "you" told it. And maybe (even more skeptical) pay you for it.
Again: highest degree of skepticism, but at the same time, that's the only way I could see people continuing to write content that teaches anything.
Even then, you'll get malicious compliance. The best case scenario would be a bit like Spotify: everyone getting fractions of a penny.
One problem with monopolies is their massive multiplicative effects on otherwise manageable problems.
Now an LLM just knows all the content you painstakingly gathered on your site. (It could also be, and is likely that it was also collected from other hard to find sites across the internet).
The original web killed off the value of a certain kind of knowledge (encyclopedias, etc.) and LLMs will do the same.
There are plenty of places to place the blame, but this is a function of any LLM, and a funcamental way LLMs work, not just a problem created and profited from by Google- for example the open-weight models, where no-one is actually profiting directly.