Re:NReduce online demo day: live and public
by adrianhoward on Thursday September 06, 2012 @04:00AM
(#4483277)
(Just to be clear - you guys didn't come across as creepy in person in the live feed - the "company" did).
I'm not married - but you're right I'm almost certainly not the right market :-)
However - I chucked a link to your site at a couple of friends who are in their late teens (F), early twenties (M), and early thirties (F) who I know don't read my twitter stream. I obvious didn't prime them with my opinion :-)
The responses were "Kinda douchy" (teen F), "Is it a dogging site?" (20s M) and "Looks like something for blokes who want sex" (30's F).
None of them went past your home page.
It's a small sample I know - but it may mean that you're not sending the message that you want to send via your copy and images.
Re:NReduce online demo day: live and public
by seatown_life on Friday September 07, 2012 @06:20AM
(#4488405)
Haha, definitely enjoyed the comments from your friends. We'll run through some more A/B testing with copy + images after this feedback, so thank you!
Our conversion rate is decent right now, but it can always get better :)
Re:NReduce online demo day: live and public
by adrianhoward on Friday September 07, 2012 @06:25AM
(#4488413)
Hey - please listen to reality rather than me if you're converting well :-)
You might have two diverse market segments too I guess..
We've found most people find it natural since meeting through friends & acquaintances is the top way to meet offline. We are targeting people in their 20s, though.
Cheers!