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50% users under 30 (gen z). only counts 18-30, estimate as you will for those under 18 (to be fair she only referenced gen z): https://explodingtopics.com/blog/tiktok-demographics
total users in US is 170M: https://backlinko.com/tiktok-users
your call on if 85M users 18-30 is "[gen z] society".
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50% users under 30 (gen z). only counts 18-30, estimate as you will for those under 18 (to be fair she only referenced gen z): https://explodingtopics.com/blog/tiktok-demographics
total users in US is 170M: https://backlinko.com/tiktok-users
your call on if 85M users 18-30 is "[gen z] society".