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Re:Google changes Android content policy; intrusive ads now ... by dm8 on Wednesday August 01, 2012 @04:44AM (#4321805)
Ad Walls Forcing the user to click on ads or submit personal information for advertising purposes in order to fully use an app provides a poor user experience and is prohibited. Users must be able to dismiss the ad without penalty.

Does that mean "offer wall" companies can't advertise on Android platform?

Re:Google changes Android content policy; intrusive ads now ... by thijser on Wednesday August 01, 2012 @04:47AM (#4321811)
I think it only means you can't show an offer wall and say "you have to perform at least one action to continue". Showing offer walls that leave all actions voluntary is still fine, the way I read it.
Re:Google changes Android content policy; intrusive ads now ... by stephengillie on Wednesday August 01, 2012 @10:32AM (#4323064)
I think this just means they have to have a tiny X in the corner for you to try to tap and miss and click on the ad anyway.