Re:"therefore, starting now, waffles are now $450.00 each"
by tomkarlo on Tuesday July 24, 2012 @01:46AM
(#4284509)
Selling mimosas requires a liquor license, which isn't easy to get. It's unlikely that a hole-in-the wall waffle joint would have one.
Since when is $2 undercharging for a coffee? Even starbuck's doesn't charge that much.
The guy should have made a mistake, but arguably the Groupon model needs to work for little businesses like this if they're going to take over the world.
Re:"therefore, starting now, waffles are now $450.00 each"
by rdtsc on Tuesday July 24, 2012 @02:21AM
(#4284583)
Maybe, offer a basic cup of joe for $1 and a fancy organic, gourmet, free-trade coffee for $3.50 in a nice coffee press. It really depends on the part of town and the typical type of clients.
Re:"therefore, starting now, waffles are now $450.00 each"
by elmuchoprez on Tuesday July 24, 2012 @01:43AM
(#4284506)
That would require a liquor license, which can be quite a difficult and expensive proposition in its own right.
As an example, mimosas go great with waffles and can run up a tab quite quickly. Alcohol is usually excluded from such promotions, so this is an opportunity to reclaim immediate margin.
Edit: Yes, getting a liquor license costs time and money. So does running a successful restaurant. I was pointing out that running such a promotion requires preparation. He could also make his margin selling waffle toppings, sausage, and grits. Any way the merchant can get the average ticket well above the Groupon's cap is a way to stay in the black; liquor is just one way to do that. If a restauranteur isn't ready for scale, Groupon is not going to work.
And a medium drip at Starbucks is over $2 everywhere in Atlanta (where I live). I'd be surprised if prices are lower in higher-priced D.C.