It is not much different from all the European, US and Japan car companies do in Brazil. Brazil has high tariffs (for pretty much everything imported) so companies set up local factories to make the goods. Thing is those factories are not factories, they are assembly lines, minimal amount of engineering or even manufacturing happens there. The only big difference is that those goods are kept internally in the Brazilian market, they are not re-exported out as far as I am aware.

Apple also has a factory in Brazil that makes most (all?) of iphones and ipads sold in Brazil. Most appliances companies (Bosch, Eletrolux, etc) in the local market also do the same.