The Blair Witch Project was a (surprise) creative masterpiece. It worked with very limited technology to create a very clever plot which was paired with an amazing marketing. The combination of which the world hadn’t seen before. It took some creative geniuses to peace the Blair Witch Project together.

Generative AI will never produce an experience like that. I know never is a long time, but I’m still gonna call it. You simply can’t produce such a fresh idea by gathering a bunch of data and interpolating.

Maybe someday enough AI will be good enough to create shorter or longer videos with some dialog and even a coherent story (though I doubt it), but it won‘t be fresh or creative. And we humans will at best enjoy it for its stupidity or sloppiness. Not for its cleverness or artistry.

It's a tool. The cleverness and artistry comes from the humans, not from the tools they use.

The AI isn't creating the fresh ideas. People are.

So what you are saying is some aspects of movie making will use AI as parts of their jobs. That is very realistic and probably already happening.

Saying that large video models will be in theaters sounds like a completely different and much more ambitious prediction. I interpreted it as if large video models will produce whole movies on their own from a script of prompts. That there will be a single film maker with only a large video model and some prompts to make the movie. Such films will never be in the theater, unless by some grifter, and than it is certain to be a flop.

Why does the idea need to be generated by AI? Let people generate the ideas, the AI will help execute. I think soon (3-5 years) a determined person with no video skills will be able to put together a compelling movie (maybe a short). And that is massive. AI doesn’t have to do everything. Like all tech, it’s a productivity tool.

> Why does the idea need to be generated by AI?

This is the at-first-fun-but-now-frustrating infinite goal move. "AI (a stand in for literally anything) will do (anything) soon." -> "It won't do (thing), it's too complex." -> "Who said AI will do (thing)?"

AI will self-drive cars in San Francisco

I'm thinking more of a Gibsonian 'Garage Kubrick'. A solitary auteur (or small team) that produces the film alone perhaps without even touching a camera, generating all the footage using AI (in the novel the auteur creates all the footage through photo/found-footage manipulation, or at least thats all we see in text). The script will probably be human written, I'm not talking about an AI producing a film from scratch, rather a film being produced using AI to create all the visuals and audio.

That is a far more reasonable prediction but I don’t even see this future. This kind of “film making” will at best be something generated for the amusement of the creator (think, give me a specific episode of Star Trek where Picard ...) or as prototypes or concepts of yet to be filmed with actual actors. And it certainly won’t be in theaters, not in 5 years, or ever.

Generative AI will not be able to approach the artistry of your average actor (not even a bad actor), it won’t be able match the lighting or the score to the mood (unless you carefully craft that in your prompt). It won‘t get creative with the camera angles (again unless you specifically prompt for a specific angle) or the cuts. And it probably won’t stay consistent with any of these, or otherwise break the consistency at the right moments, like an artist could.

If you manage to prompt the generative AI to create a full feature film with excellent acting, the correct lighting given the mood, a consistent tone with editing to match, etc. you have probably spent much more time and money into crafting the prompt than would otherwise have gone into simply hiring the crew to create your movie. The AI movie will certainly contain slop and be visibly so bad it guaranteed will not be in theaters.

Now if you hired that crew to make the movie instead, that crew might use AI as a tool to enhance their artistry, but you still need your specialized artists to use that tool correctly. That movie might make it to the theaters.

blair witch project looked like shit, 'the cinematography doesn't approach a true director of photography', the actors were shit... etc. Given the right script and concept it can be amazing and the imperfection of AI can become part of the aesthetic.

It was still a creative stroke of genius. The shit acting along with the shit cinemotography was preceded by a brilliant marketing campaign where you expected this lack of skill by the film makers.

In music you also have plenty of artists that have no clue how to play their instruments, or progress their songs, but the music is nonetheless amazing.

Skill is not the only quality of art. A brilliant artist works with their limitation to produce work which is better than the sum of its part. It will take AI the luck of ten billion universes before it produces anything like that.

I'm suspicious of most claims of AI growth, but I think screenwriting is an area where there's real potential. There are many screenplays out there, many movie plots are very similar to each other, and human raters could help with training. And it's worth noting that the top four highest grossing movies right now are all sequels or film adaptations. It's not a huge leap to imagine an LLM in the future that's been trained on movie writing being able to create a movie script when given the Wicked musical. https://www.imdb.com/chart/boxoffice/

The 2023 Writers Guild of America strike was in part to prevent screenplays being written entirely by generative AI.

So no I don’t think this will happen either. Authors may use use AI them selves as one tool in their tool box as they write their script, but we will not see entire production screen plays being written by generative AI set for theatrical release. The industry will simply not allow that to happen. At most you can have AI write a screen play for your own amusement, not for publication.