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Re:When do I stop doing customer interviews and start writin... by lvangool on Monday July 09, 2012 @04:18AM (#4217200)
Excellent article - being in a startup myself this is always in the back of my mind. An approach we are adopting is to purposefully not capture explicit details of the conversations, rather just discussing each conversation openly afterwards, and allowing our own minds to map-reduce to the important points. When those points become fairly static, then I believe we are there.