Re:BYD EV Teardown in Japan Reveals the Secret to Its Afford...
by tim333 on Friday October 25, 2024 @08:34AM
(#41944629)
There seemed to a bit of a weird thing that happened with covid. Pre covid things were normal, then when covid shut things there were a glut of hire cars etc which people didn't want when locked down so prices and production crashed. Then post covid people wanted cars again but not enough were being produced, there was a shortage, high prices and people were willing to pay $60k for a car with gizmos, base price $40k as there were none of the cheap ones available. Now we are returning to normal and the $60k ones don't sell.
I don't buy often but I occasionally fly to nice airport and have rented fiat pandas. Pre covid they were from £5/day rent, £7000 odd to buy. Post, rental rates went silly the other way like £100/day. Now about £15/day rent, £13k ? to buy. I miss the olden days of 5 years ago with £7k cars.
I'm not sure manufacturing costs have really gone up 2x in that period? I guess they were probably losing money at £7k.
Ford F-150, base price: $39,345, per Car and Driver.
Ford F-150, electric, base price: $49,875, per Car and Driver.
Ford did badly at this. Stellantis did even worse. (Stellantis is the company that ended up with Fiat, Chrysler, Jeep, and Dodge.) Stellantis had a big push into crappy mild hybrids (22 mile electric range). Nobody likes them. A few years ago, the CEO was talking about achieving profit margins as large as as tech companies through higher prices and fees. Now, there are unsold vehicles piled up at dealerships, the market share of Stellantis brands is half what it was a few years ago, and Stellantis is getting a new CEO. SHere's what the dealers have to say about that.[1]
[1] https://s3.documentcloud.org/documents/25136851/letter_to_ta...