Re:Why is it only enterprise or consumer internet story?
by EwanToo on Monday July 02, 2012 @07:15AM
(#4188350)
I think it would affect sign ups, yeah - business buyers are generally very conservative, the bigger the company, the more conservative they become.
Selling to big companies generally means you have to behave in a very dry, almost dull manner yourselves, though there are a few exceptions to the rule.
Take a look at the Google Enterprise website [1], it's very different from a normal Google product page, with statements like "Maximize website ROI and internal productivity with Google-powered search for your website or intranet."
I agree, so perhaps a little more time to experiment with better iteration.
[Edited for spellings]