Balsamiq is already so cheap. We use it for our business and every time it renews I just think they could be getting 5-10x what they are. That in turn helps drive a better business and product.

Balsamiq is a per month subscrtiption isn't it? Personally, I need a tool like this once per year or sometimes even less. So if Konty was a one off payment of $20-30 I'd be more inclined to purchase.

Balsamiq offers a desktop version with a one-time license fee at $149 per user https://balsamiq.com/wireframes/desktop/

Sadly only MacOS/Windows.

You should consider a one time, lifetime payment. As a solo dev working on occasional side projects I just wouldn't even consider something on a subscription, and $140 (balsamiq's one time fee) is about $100 more than I'd pay. My alternative is a graphics app I already own.

Follow what Affinity did (cheap and one-time) and you'll sell to a lot of people like me who would otherwise give it a miss. Save your subscription tiers for businesses needing more collaboration, SSO, etc.

With that strategy as well you'll build brand awareness which will probably ultimately lead to more sales as those solo devs advocate for its use in teams in their day jobs.

IIRC, an age ago Balsamiq also offered one-time payments for lifetime desktop access.

it's still available https://balsamiq.com/wireframes/desktop/

$140

Do not give free upgrades for life. You will almost certainly regret it. Many people have made this mistake. https://successfulsoftware.net/2008/09/08/should-i-give-free...

I personally don't trust products with "lifetime" tiers will be around in the future, so that would be a negative flag for me.