But isn't stage light labeled for consumed power, not emitted power?
that's what i was going to say. and while you can use barn doors and lenses to hone the throw (the size of the beam on stage) -- it's not collimated like a laser is. even with parabolic reflectors like par cans. we're talking magnifying glass and the energy at the focal point (minus what the air absorbs for a given wavelength etc)
A lot of this comes down to wavelength. Some wavelengths get focused by one’s eye and can concentrate their power in a small spot on the retina. Other wavelengths will be absorbed before they get to the retina and will therefore deposit their power over a larger area and in less sensitive tissue.
It can also make a difference if the light is pulsed.