The right seems fairly interested in "space lasers" so perhaps if we just reframe solar to "space laser power" it'll help with acceptance? Very much tongue in cheek, however this has worked before. There's a company that collects old refrigerant that people have stored (mostly on farms and at mechanic shops). They specifically don't advertise it as recycling or a "green" initiative and instead promote it as a way to make some extra cash. There was a podcast about it a few years ago. I think it was this one https://gimletmedia.com/shows/howtosaveaplanet/kwhnz8b