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A comment on Apple Intelligence for iPhone, iPad, and Mac. Parent comment

Re:Apple Intelligence for iPhone, iPad, and Mac by dwaite on Tuesday June 11, 2024 @05:33AM (#40644246)
> they're silently managing an ads-funded cash cow, with billions of dollars that go directly to the bottom line, as pure profit

Advertising isn't anti-privacy. Apple's fight was with tracking by third parties without user knowledge or consent. That is independent of, but often used for, advertising purposes.

This is different from say Google determining ads on Youtube based on what you are watching on Youtube.com, and from Amazon or Apple promoting products based on your product searches solely within their respective stores.

[ Parent | on HN ]
Re:Apple Intelligence for iPhone, iPad, and Mac by codedokode on Tuesday June 11, 2024 @08:04AM (#40645239)
> Advertising isn't anti-privacy.

Advertising works much better when there is no privacy.

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Re:Apple Intelligence for iPhone, iPad, and Mac by nozzlegear on Tuesday June 11, 2024 @08:46AM (#40645593)
Your truism doesn’t refute their point.
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Re:Apple Intelligence for iPhone, iPad, and Mac by WorldMaker on Tuesday June 11, 2024 @10:35AM (#40646649)
Tracking-based Ad targeting is blip in the history of advertising and goes against previous decades of "common sense" in advertising that the best ads cast the widest net and catch the eye of people you (and they) don't even know are potential targets.

I hope this current fad dies and people return to that older marketing "common sense". Over-targeting is bad for consumers and bad for advertisers, the only people truly benefiting seem to be Google and Meta.

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